Course Description:

Despite a slow economy, tight marketing budgets and smaller staffs, some companies are experiencing growth through the use of eMarketing tools and strategies.

This online workshop will examine the 10 tactics and strategies that have demonstrated results for business to business marketing firms in the last 12 months. The online participants will discuss and debate the effectiveness, execution issues and the latest trends.

With eSeminars, email campaigns, electronics surveys and other programs, some creative marketing organizations have overcome the slow economy. The workshop will examine eMarketing issues and options.

Can eMarketing tactical programs get a new type of result that quickly add to your topline sales results for your organization? Today, marketers can have a 40% participation rate in marketing surveys with results in days vs. weeks, a 5% response rate to email marketing campaigns, host technical seminars electronically and conduct demonstrations for sales prospects.

These programs have been assembled by Integrated Media Concepts on behalf of clients that include DuPont, GM, Emerson, Nextel and Independence Blue Cross, May Company and many others.

The seminar is designed to explore and examine these strategies and tactics and help you decide if and how these new tactics can benefit your organization.

Length of Course:
55 Mins

Session Fee:
$0.00